Welcome to my blog! In this video series, you’ll learn simple, straightforward and tested strategies and tactics to help you run a better business, have more fun and make more money.
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Real Retail TV Episodes:
Want to be able to increase your retail store’s sales in a meaningful way? Discover four simple statistics that can give you big insights into all of the little things that are happening on your sales floor.
Theft and fraud are a reality. We just need to recognize it and be upfront about it. Sometimes it’s painful. But you are a business person and part of being a business person is dealing with reality the way that it is, and thinking critically.
Pricing is the low hanging fruit. When you can strategically price your goods, good things start to happen. In this video, discover one of the most commonly overlooked sources of sales increases, and higher profits: pricing.
Burn out is a very, very real problem for independent retailers. In this episode of Real Retail TV, you are going to learn five ways to banish it from your life forever.
If you ever get caught in the trap of feeling like you’re doing too many sales in your store, then this episode about retail promotions of Real Retail TV is for you.
In this episode, we’ll show you how to calculate the lifetime value of a retail customer step by step. This concept can change everything about how you think of marketing.
In this episode of Real Retail TV, learn about what could be considered as one of the most important lessons of all time in business.
If you’re a retail store owner, people skills are a must-have. In this episode, discover exactly why your retail employees don’t do what you want them to do, and what YOU can do about it.
In today’s episode, we’re going to talk about time vampires and how they are sucking away your time and your focus…and how you can change that.
This episode is a love letter for everyone who works in retail: owners, managers and team members. You are awesome, you make a difference and you deserve a giant pat on the back for all you do.
In order to give your customers the service they deserve, you need two things– you need a goal, and you need a solid selling system. And the 6 steps to the perfect purchase is the ultimate retail selling system.
If you’ve been in retail for more than 10 minutes you know that complaints are a fact of life. I’m going to suggest that complaints and complainers are really opportunities. Opportunities to do, as Disney says, turn tragic into magic.
After observing thousands of independent, successful retailers, there are 12 important traits that the most successful share. In this episode, you’ll learn all twelve, PLUS a bonus trait you might never have thought of.
When finding great retail employees as a retail store owner, you need to recognize that there are great people everywhere. You just need to put on your recruiting hat, keep on your recruiting hat, and always look.
There are only three ways to grow a retail business, and in this episode of Real Retail TV, I’ll share what they are, what they mean for your retail business, and how they work together for the future growth of your retail business.
This Episode: 3 Incredibly Powerful Words: “Non-Negotiable Standards.” If you are frustrated because your team members are not doing what you want them to do, the way you want them to do it, then you are going to LOVE This video!
WhizBang! Cause Marketing is a technique that helps retailers like you solve the “donation dilemma” in a way that lets you help your community while bringing new customers into your store.