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Key Details That Can Make Or Break Your Promotion

Key Details That Can Make Or Break Your Promotion

In any promotion, there are tons of crucial details that can make a big difference in it’s success. It’s your job as a marketer to understand these different components to make sure you’re optimizing for great results.

Essential AI Tools For Retailers

Essential AI Tools For Retailers

AI has become an invaluable tool for busy retailers, and it’s only getting better! In this episode of Real Retail TV, I’m sharing a highlight from last year’s Retail Success Summit, showcasing some of the top ways AI is being used by retailers today. AI has advanced even further since then, and we’re thrilled to be featuring a dedicated panel at this year’s Summit to dive deeper into how entrepreneurs can leverage this game-changing technology.

Ways to WOW ‘Em: Part 2

Ways to WOW ‘Em: Part 2

In this episode of Real Retail TV, I’m excited to present part two of the popular Retail Success Summit session, “Ways to Wow ‘Em.” In this clip, you’ll discover insights about the second half of the customer service pyramid and learn how to put the cherry on top of an exceptional customer experience.

Ways to WOW ‘Em: Part 1

Ways to WOW ‘Em: Part 1

We have an exciting treat for you over the next few weeks! At the WhizBang! Office, we’ve declared June as Retail Success Summit month as we gear up for the big event in July! This week and next, I’ll be sharing clips from a popular session from last year’s summit titled “Ways To Wow ‘Em.”

Turn Retail Chaos Into Cool Control

Turn Retail Chaos Into Cool Control

Entrepreneurship can often be chaotic, but with the right structures in place, you can transform that chaos into cool, calm, and collected control. In this episode of Real Retail TV, I share four key structures to help you create a more organized retail business.

3 Types Of Retailers

3 Types Of Retailers

The type of retailer you decide to be will play a big role in your business success. As an independent brick-and-mortar retailer, you have the unique advantage of choosing your path and becoming the go-to store in a world full of options.

Making Deposits In The Emotional Bank Account

Making Deposits In The Emotional Bank Account

Are you making deposits in your customers’ emotional bank accounts? Every time you ask for something from a customer, it’s like making a withdrawal. That’s why it’s vital to balance it out with actions that add value, effectively making a deposit in their emotional bank account.

Insights From My Favorite Store

Insights From My Favorite Store

In this Real Retail TV replay, I share some invaluable insights from one of my favorite stores in the retail world, Zingerman’s Delicatessen. There are quite a few things that set this place apart.

My #1 Counterproductive Productivity Tip

My #1 Counterproductive Productivity Tip

Boosting productivity sometimes involves unexpected methods. Instead of rushing for a new planner, time management tricks, or apps, consider the power of being in the moment. Being present enhances focus, naturally ramping up productivity and efficiency.