As an independent retailer, it’s easy to get stuck in the habit of thinking small. I get it, you’re busy and there is no shortage of small tasks that need to be completed every day. But it’s so important to take a step back and carve out time to work ON your business instead of in your business. You never know what great idea from an event, book, podcast, etc. could have a profound impact on the success of your store. I like to think of it as the lifetime value of an idea.
The most successful retailers have a wide range of promotions and events throughout the year to attract customers to their stores. It’s not always necessary to offer discounts; there are many other types of promotions that can be effective without lowering prices. In this episode of Real Retail TV, I will discuss the five different types of promotions that every retailer should be aware of in order to keep their calendars full.
There’s no doubt that finding and hiring great people has become more difficult over the past few years. That’s why it is so important to try new and creative approaches when it comes to recruiting. In this episode of Real Retail TV, I’ll share one of my favorite hiring tactics that has been proven to work time and time again.
If you struggle with getting your team members to do what you want them to do, this episode of Real Retail TV is for you. A non-negotiable standard is defined as a standard to which everybody adheres to in exchange for their paycheck. Once you set a handful of standards and enforce them, it will naturally become a part of your store culture.
Sometimes running a retail store is a lot like kissing frogs to find your prince. Whether it’s your team members, lawyer, or accountant, it’s important to take the time to find the best fit for the job.
Lately I have been thinking about the idea of practicing gratitude like a verb. It’s easy to become frustrated by customers that come into your store just to look or team members that aren’t doing exactly what you’d like them to do, but what if you changed your mindset to gratitude?
Having owned a retail business for almost two decades, I am well aware of the frustrations people face when their employees fail to meet their expectations. In this episode of Real Retail TV, I will break down the reasons behind this behavior and offer practical solutions to address it.
In this episode of Real Retail TV, I share my fun and relaxed approach to vacation reading, and trust me, it’s a game-changer. This strategy allows me to unwind and recharge while opening up a world of inspiration.
The Good Chicken Rule comes from the idea of starting with good ingredients to make a great recipe. Making a great chicken dish starts with having good chicken, just like building a great team starts with hiring people who are an ideal fit.
Building a retail business you truly love starts with the end in mind. When you have a specific vision for what you want your future to look like, it becomes easier to fill in the steps that it will take to get there.
WhizBang! Retail Training helps retailers of all sizes build great stores. Founded in 1999 by retail experts Bob Negen and Susan Negen, we offer products and services designed to fit the needs of brand new retailers as well as seasoned owners and multi-store chains.
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