Proven Ideas To Help You Make More Money & Run A Successful Store

Understanding the best practices for running a retail business is the foundation for success in your store… and a happy life. The retail training products below will help you transform your independent retail store into everything you want it to be. They will make your store more fun and more profitable. Check them out!

Dream Team University

Maximize Your Business With An Ultra-Loyal, Super-Confident Team!

Dream Team University is a two-and-a-half-day LIVE virtual workshop. You’ll get to connect with Bob and Susan, ask questions, network with your fellow retailers, and leave with a solid first draft of your training program. Register now to start building your dream team!

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Retail Mastery System

The 11 Essential Retail Skills Together In One Comprehensive System: Designed For Retail Store Owners and Managers

Everything you need to know about running a super-successful retail business in one complete, easy-to-use program. Filled with proven ideas that work for today’s independent store owner. It’s like an MBA for retailers. Get yours today!

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Retail Sales Academy

Interactive Online Sales Training For Retail Store Employees

A proven way to increase your store sales with a complete selling system based on customer happiness. Using this fully-automated ongoing sales training program you’ll have control of your customers’ experience and feel confident knowing you built a team of retail sales superstars. Start today!

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Retail Success Summit

The World’s Largest, Highest-Impact Business Conference For Independent Retailers!

The Retail Success Summit is a combination of high-level strategic thinking about what‘s happening in retail right now plus in-depth explorations of proven tactics with retail experts, Bob and Susan Negen. Including ideas and insights from amazing guest speakers, exercises so you can actually work on your business, and brainstorming and networking with other retailers, PLUS so much more!

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Platinum Mastermind Group

Are You Ready To Take Your Business To The Next Level?

The Platinum Mastermind Group is NOT for everyone. It is designed for store owners that have already mastered the 11 Essential Skills in the Retail Mastery System and are prepared to take the extra steps required to grow their business and achieve personal fulfillment. Apply today!

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Retail Marketing Club

Join The Club & Pump Up Your Events, Marketing, & Promotions.

Create a robust marketing calendar full of interesting, fun ideas to drive people into your store with the Retail Marketing Club. Every month, you’ll learn a new promotional idea you can use in your business, and have the chance to ask questions LIVE with retail expert, Bob Negen. Click below to learn more!

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Add On Master Class

Discover The Easiest Way To Increase Your Sales!

Here’s the simple truth: Getting your whole sales team to ADD ON skillfully and consistently is the fastest, easiest way to increase your sales. With the Add On Master Class, you’ll get the tools you need to make the most of every customer who comes in the door!

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Master Plan Advantage

Are You Ready To Finally Take Control Of Your Business?

Want a store that serves your life rather than runs you ragged? Whether you feel overworked and overwhelmed almost all the time, hardly ever out of control, or fall anywhere in between, The Master Plan Advantage will help you become a happier, more confident business owner.

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Marketing Mentor Program

The Economy is Changing: Be ready with a KICKA$$ marketing plan that DRIVES SALES!

During the chaos of the pandemic, you had a million operational details to figure out to survive. But during an economic upheaval, there’s one simple focus… drive sales. And marketing is the engine that drives sales. That’s why this new session of the Marketing Mentor Program is SO VITAL.

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Retail Consulting

Put Our Expertise To Work For You Today!

If you would like to work with Bob Negen or Susan Negen we have options available to you. Take time to examine your business, your customers, and your current marketing and advertising strategy in a one-on-one consulting session.

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Welcome to Personal Business Skills where you'll learn...

4 ways to think about your time so you to get the most important work done and still have time for family, fun, and friends. Imagine having a social life AND a thriving business!
9 productivity hacks that allow you to work smart and get more done with ease.
How aligning your beliefs and your values can make immediate and major positive changes occur in your business and your life.
What is your Reticular Activation System and how do you harness its power? We’ll show you!
And so much more…

Welcome to Store Operations where you'll learn...

Scheduling secrets that will save you hundreds (or thousands) of dollars in payroll every month.
A simple technique that helped one client catch a thief – the first day she used it! (The harsh truth is that your store is vulnerable…)
The best method of creating a store opening and closing checklist - so you can start your day off (and end your day) right every single day.
12 ways to create a store environment that dazzles your customers.
And so much more…

Welcome to Financial Management where you'll learn...

8 ways to take more cash out of your business because CASH IS KING.
The 6 simple financial statistics that will tell you 99% of what you need to know about the REAL direction your business is taking.
How to read (and understand) a balance sheet and P&L statement without getting a migraine
The 5 crucial questions you should ask before even thinking about hiring your financial team.
And so much more…

Welcome to Digital Marketing where you'll learn...

How to strategically choose and plan your social media attack so you’re found in the right places at the right time - the places where your customers are!
A simple matrix with over 100 ideas for social media content so you're never at a loss about what to post.
How to make you email eagerly anticipated by your customer and welcomed to their inbox - not ignored, trashed, or worse.
convert website traffic into foot traffic and increased sales in your store.
And so much more…

Welcome to Customer Service where you'll learn...

How to train your team to say the 9-word combo that will help you handle customer complaints. You’ll have fewer returns, keep more loyal customers, and improve your employees’ confidence.
How to harness the magic of the rule of reciprocity and how you can gain more by giving more.
The proprietary W.W.M.C.W. method that will make your customers take notice (and tell their friends).
The 5 non-negotiable standards that you need to implement right now to create a premium customer service culture in your store.
And so much more...

Welcome to Visual Merchandising where you'll learn...

The 5 Critical Elements of Visual Merchandising and what difference they will make in the way your store looks and sells.
How the right signs become silent salespeople and add dollars to your bottom line with no effort from you.
The basic rules of effective in-store display (and what you need to know about displaying your merchandise the right way).
How to entice customers into your store with appealing, dramatic window displays.
And so much more…

Welcome to Inventory Management where you'll learn...

How an Open to Buy System will allow you to buy less, sell more, reduce clearance markdowns and build your profit margins.
Our 5-Point system to create an optimally efficient department structure. Plus, learn exactly how to use it in your store.
The insider way to expertly plan your annual OTB using our Proven 7 Step Process.
And so much more...

Welcome to Staff Development where you'll learn...

The secret to writing help-wanted ads that attract great people - and it all starts with creating your ideal employee profile (don’t worry, we’ll show you how to do that, too!).
The method to make the right hire every time with our exclusive interview process. Discover how to see below the surface using our techniques.
The best way to improve employee performance (and reward high-performing staff) that’s easy to implement and actually welcomed by employees.
And so much more...

Welcome to Assortment Planning where you'll learn...

How to get deals that will save you money and strengthen your relationships with your vendors at the same time.
The 8 key concepts of assortment planning and how to implement them in your store.
How to create your store’s merchandising philosophy and why it’s foundational to your success.
The most important reports you should run, review, and analyze to find out what your customer is hoping to find on your shelves.
And so much more…

Welcome to Selling where you'll learn...

The non-negotiable steps to a great retail sale and how to make them happen in your store.
The major paradigm shift retailers must make to become tremendously successful at selling and how to create this shift for your own store.
How to master the most powerful words you can use to explore customer needs and make more sales.
The secret to add-on sales and how to effortlessly increase average sale and add profit to your bottom line.
And so much more…

Welcome to Marketing where you'll learn...

How to stop wasting money on ads that don’t work, PLUS you’ll discover the secret to big time returns on all of your marketing efforts.
12 proven methods that will bring new customers into your store on a regular basis… Our clients have used these strategies in urban, suburban, and rural areas with great success.
A step-by-step Marketing Plan Strategy that our clients have used to drive their sales through the roof over and over again
And so much more…