Lifetime Value Of A Retail Customer
In this episode, we’ll show you how to calculate the lifetime value of a retail customer step by step. This concept can change everything about how you think of marketing.
Retail Success Perspectives: You Are Not Your Business
In this episode of Real Retail TV, learn about what could be considered as one of the most important lessons of all time in business.
Managing Your Retail Staff: 4 Reasons They Don’t Do What You Want Them To Do
If you’re a retail store owner, people skills are a must-have. In this episode, discover exactly why your retail employees don’t do what you want them to do, and what YOU can do about it.
6 Time Vampires
In today’s episode, we’re going to talk about time vampires and how they are sucking away your time and your focus…and how you can change that.
Good News For Retailers
The good news for retailers is that there has never been a better time to be a specialty retailer. People prefer to shop in stores!
A Love Letter
This episode is a love letter for everyone who works in retail: owners, managers and team members. You are awesome, you make a difference and you deserve a giant pat on the back for all you do.
The Ultimate Retail Selling System
In order to give your customers the service they deserve, you need two things– you need a goal, and you need a solid selling system. And the 6 steps to the perfect purchase is the ultimate retail selling system.
Retail Holiday Tips
The big box stores might live for Black Friday, but for most independent retailers it’s the last few weeks before Christmas when the sales volume REALLY cranks up. Here are seven retail holidays tips to make the most of these last two weeks.
How To Handle Retail Customer Complaints
If you’ve been in retail for more than 10 minutes you know that complaints are a fact of life. I’m going to suggest that complaints and complainers are really opportunities. Opportunities to do, as Disney says, turn tragic into magic.
12 Traits Of Successful Retailers
After observing thousands of independent, successful retailers, there are 12 important traits that the most successful share. In this episode, you’ll learn all twelve, PLUS a bonus trait you might never have thought of.