Registration now closed. Please email firstname.lastname@example.org to be added to the waitlist for our 2022 session.
The Marketing Mentor Program
Our Most Popular, Powerful, and Personalized Marketing Program!
Dear Store Owner,
It was early January, about 11 months ago, when I heard it – the very first mention of a new virus that had all the signs of potential global spread. Susan and I were having breakfast at the local coffee shop with her brother, a genetic scientist Ph.D. and biotech biz heavyweight… and he was worried.
Well, you know the rest of the story.
There’s not much about our lives or our businesses that have remained untouched by the global pandemic. Including, and perhaps even especially, how you are marketing your store.
In fact, we sent out a survey asking how much your marketing will change in the next year, and, with 486 store owners responding in less than 24 hours, the results were clear…
Covid-19 is wreaking havoc on your marketing. On average, store owners are tossing out about 60% of their marketing plan for something new.
And while 15 respondents aren’t planning to change a single thing (surprising), a whopping 54 retailers are scraping 100% of their marketing plan and starting from scratch in 2021!
Whether you’re changing your marketing a little or a LOT – or if you’re like the 69 retailers who reported having NO marketing plan at all – you’re going to love what I’m about to tell you.
Our most popular, powerful, and personalized marketing program is going VIRTUAL, going LIVE, and getting RE-INVENTED for 2021!
The Marketing Mentor Program
Retail has changed dramatically over the last 11 months, and in many ways, it has changed forever. We have moved into the omni-experiential future of retail and there’s no going back, no putting the genie back inside the bottle.
That’s why this new session of the Marketing Mentor Program is SO EXCITING and SO VITAL. You must evaluate every part of your marketing through a new and different lens…
- getting new customers
- developing relationships
- using social media
- creating community
- planning events and promotions
- using your website
- building loyalty
- communicating and connecting
- driving traffic
- distinguishing your brand
- creating the desire to buy
- And SO much more!
Your marketing needs a NEW strategic focus and a comprehensive, well-rounded approach to increasing sales and profits. It’s not just discounting. It’s not just social. It’s not just advertising. It’s not just e-commerce. It’s not just special events. It’s ALL of it working together in a coordinated way that gives you super-sized results.
Whether your marketing plan needs a tiny tweak, requires a complete overhaul, or has yet to be created… the Marketing Mentor Program 2021 is for you!
As a member of the Program, you’ll get…
- 4 days of focused learning, thinking, and planning taking place on January 12-15, 2021 from 12 noon to 5 pm Eastern time. Mark your calendars!In this LIVE, VIRTUAL event you will discover the right strategies for your business, choose the right combination of marketing tactics, and put together a new marketing plan that will reflect the omni-experiential transformations happening now and take into consideration what’s coming in our post-pandemic future. (Party like it’s 2021??)In this very interactive format, you’ll have access to me, Susan, and the brilliant marketing minds of your classmates. We may do hotseats, deconstruct successful (or unsuccessful) promotions, review websites, critique copy, and of course, we will answer your questions. Let me be your Marketing Mentor! If you are focused and do the work with us, you should have a plan fully outlined (although probably not fully fleshed out) at the end of our four days together. To make things easier we will be giving you…
- Your marketing plan template, organizers, swipe files, forms, checklists, and discovery exercises you can share with your team. These are practical, useful tools you can use and re-use for many years in the future.
- 3 check-in calls with the entire group at 1 month, 3 months, and 6 months after the event. We’ll keep you focused on putting your plan into action plus explore new ideas, strategies, and best practices as things continue to change.
- The magic of the “mastermind” that happens when you get a group of smart, dedicated, focused business owners gathered together to accomplish a mission. I don’t know exactly how it happens; I only know that it does. EVEN VIRTUALLY! You’ll be working in small groups to solve problems, share ideas, give support, and give advice. You may even meet your new retail BFF!
So, how much??
You’re probably wondering what the investment is in the Marketing Mentor Program. Well, the last two times we offered this program LIVE we’ve hosted it in our offices in Grand Haven it was an investment of…
Plus, you had to pay for travel and meals. And it was a great investment at that price… so many folks had had breakthrough moments and created plans that generated 10X, 20X, even 50X the investment.
But, because we are now able to replicate this same in-person style event with virtual meeting technology, we are thrilled to be able to offer the 2021 Marketing Mentor Program for just…
It’s an amazing deal on an amazing program, but for the holiday season, we’re making you a special offer you don’t want to miss!
Please email email@example.com to be added to the waitlist for our 2022 session.
Honestly, it’s a no-brainer.
- You’ll get 4 awesome days with us building your NEW marketing plan, considering all the NEW ways you’ll need to connect with your customers.
- You’ll get to meet and mastermind with some of the most amazing retailers anywhere in the world.
- You’ll get the templates, forms, and checklists to make it easy to build your plan.
- You’ll get three follow-up calls at 1, 3, and 6 months to keep you up to date and keep you on track.
It’s simple. If, by the end of the first day of the event, you don’t think it’s worth every penny, if you don’t think what you’ve learned will increase your sales by at least 10X your investment in the program, or if you’re just not happy with it for ANY REASON – let me know and I will refund ALL your money PLUS $500.
BOOM. There you have it.
Every reason in the world to register NOW with absolutely no risk on your part.
Look, 11 months ago when I was having breakfast with Susan and her scientist brother we didn’t know exactly what was going to happen with the new viral threat, and we don’t know today exactly what things will be like 11 months from now. But we DO know things will change – and continue to change – as this pandemic unfolds.
Let us help you build a marketing plan for that uncertain future and give you some peace of mind for the New Year.
Click here to join the waitlist for our 2022 session today. Or call us toll free at 800.842.1660 and register by phone. Be sure to leave a message if we are not available and we’ll honor the sale price!
I look forward to working with you!
P.S. I realize that the Marketing Mentor Program is not right for everyone. If you want to keep doing the same old things, this isn’t the program for you. If you want me to do all the work for you and send you a completed plan tied up in a bow, this isn’t the right program for you either. If you want to spend twenty-nine dollars to get tens, even hundreds of thousands of dollars in return, you’re not in the right place.
But, if you’re like 92% of the retailers who answered our survey and KNOW their marketing has to change (either a little or a lot), you’re going to LOVE the Marketing Mentor Program 2021!