Registration For The 2020 [VIRTUAL] Retail Success Summit Is Closed. Check Back Soon For More Information On How You Can Register For 2021!

Four Amazing Days Of World-Class [VIRTUAL] Training For Store Owners & Managers

The Retail Success Summit is the largest, most exciting, and highest-impact learning conference for independent retailers anywhere in the world – and this 12th Annual Summit will be no different, except we will be VIRTUAL!

Dear Store Owners & Managers,

There’s no doubt that 2020 been crazy. Actually, beyond crazy. Each and every one of us has been tested in many, many ways.

Life is different.


Has your store made the breakthroughs necessary to excel – or are you hoping that things will go back to the way they were pre-pandemic? If you are, you’re dreaming – and it’s about to turn into a nightmare.

Because don’t kid yourself, this thing isn’t done yet. Not by a long shot…

If there is one thing we learned through this whole s%#t show, It’s that we can’t control what’s happening. The only thing we can control how we react. And how you react is determined by what you know. It’s that simple. When you know what to do you make good decisions quickly. You act with confidence.

You need…

  • New insights into how retail is changing so you can be ahead of the curve, not caught helplessly behind it.
  • New skills and strategies that are going to work NOW and keep working no matter what new craziness is in our future.
  • New mindsets that will allow you to confidently and quickly make important decisions, change directions on a dime and move forward without wasting your precious mental energy.

Which is why this year’s [VIRTUAL] Retail Success Summit is going to be the most important Summit ever, and why making the choice to be in “the room” will be the best choice you will make this year.

The way you’ve always done it, won’t get it done anymore. Now is the time to invest in yourself, to learn new skills, to get ready for what’s coming… no matter what that is.

If you’re ready to adapt, to change, to face whatever the future throws at you with skill and confidence the future has never been brighter!

What You’ll Learn LIVE At The [VIRTUAL] Retail Success Summit?

We are so excited about the line up of amazing programs at the Summit this year. You’ll get laser-focused on exactly what you must do to breakthrough to post-pandemic greatness!

The Bright Future Of Retail In The Post-Pandemic World
While nobody has a crystal ball, trends are emerging, and they look good for small to mid-sized, independent, brick and mortar retail. In this talk, Bob will lay out his vision of the future and how you, and your business can use these trends to create breakthroughs to a better, more resilient, and more profitable business.

Selling Ain’t What It Used To Be… But It’s Still Exactly The Same
Confused? Yeah. The current selling environment is topsy-turvy and you HAVE to look at selling in a new, updated way. But the core concept of helping your customers get to the Perfect Purchase remains the same. So… get ready and let’s reimagine selling.

Unleashing Your Mad Genius!
Guest Speaker, Randy Gage
The economic model we have operated under for the last fifty years is now eviscerated. Your store needs new strategies to succeed in the new reality. In this thought-provoking keynote based on his New York Times bestsellers, Mad Genius and Risky Is the New Safe, Randy Gage lays out his vision for what it will take to prosper in the new economy.

6 Breakthrough Ideas To Future-Proof Your Business
Learn from 6 of the smartest, forward-thinking retailers as they share the breakthrough ideas that have helped them survive, grow, and position their stores for a rock-solid future – no matter what happens next. There’s nothing better than taking ideas that have been proven to work and adapting them to fit your store, your industry, your community. It’s a shortcut to success!

The Retail Rumble: 60 Ideas In 60 Minutes
In two rapid-fire sessions Susan and Bob each present 30 ideas to make you a stronger, more resilient, and more confident retailer – one idea per minute! Whether it’s Bob or it’s Susan who ultimately wins the Retail Rumble, you are the real winner with lots of breakthrough ideas you can take back and use in your store immediately.

How Brick & Mortar Retailers Are Using E-commerce To Reach Customers Without Sacrificing Their Storefront
Guest Speaker, Josh Orr
Even a few months ago, most brick and mortar retailers had the option to have an online sales channel. But what was once optional has become essential. While most brick and mortar retailers don’t get the e-commerce results they hoped for, some have found ways to reach their goals and even surpass their in-store sales. From discovering ways to “bottle up” your store experience to small changes that will increase conversion, This program will give you practical steps you can take to grow your online sales channel.

Old School Marketing: It’s Back and More Important Than Ever!
To stay competitive and drive foot traffic you’ve got to connect with your customers in ALL the places they hang out – sometimes that’s on their favorite social media platforms, sometimes it’s their mailbox, their inbox, or even at a local networking event. In this session, you’ll learn how to create a marketing plan that incorporates, but doesn’t entirely depend on, social media.

Disaster-Proof Your Business: 9 Ways To Prepare For When S%!# Hits The Fan
If 2020 has taught us anything it’s that the unknown and unexpected can strike at any moment with unanticipated consequences. And it doesn’t take a global pandemic to create chaos in your business – there are plenty of more common but equally devastating occurrences that will do the job. In this program you’ll get nine specific steps you must take NOW to prepare for the future.

Online to Offline Commerce: Grow Your Social Media Sales With 3 Simple Strategies
Guest Speaker, Crystal Vilkaitis
Retailers have been leveraging social media more than ever to connect with customers and sell online. These 3 proven strategies for today’s climate will drive more traffic, take sales to the next level, and give you peace-of-mind marketing. And don’t worry – if you haven’t taken the leap yet to sell online, this program will get you started quickly, simply, and painlessly!

Manage ALL Your Marketing In One Day A Month
With so many new ways to interact with customers, so many new ways to communicate, so many new ways to sell… it can be grueling. This model will show how you can effectively and efficiently manage ALL your marketing efforts in just one day a month – so nothing slips through the cracks, nothing is last minute, and nothing pushes you over the edge into crazy town!

Breakthrough Leadership
Breakthrough Leadership digs into a new, 2-part model to quickly identify problems, collaborate on solutions, and improve the decision-making process. Great for both owners or store managers, practicing this brand of leadership will lead to better decisions, a hyper-engaged team and A LOT less stress for you!

How To Keep More of What You’ve Got – Tax Tips For Retailers
Guest Speaker, Lee Philips
When you add up the income tax (federal income tax and state income tax), sales tax, property tax, business property tax, franchise tax on your little company, and the possible new VAT tax, you know that between 50 to 80 percent of your annual income is taken away. That’s the first thing your asset protection plan has to address.

Overcoming Overwhelm: Leverage The Power of Processes, Procedures, and Systems
If you’re feeling exhausted and overwhelmed, you’re not alone. This is the #1 comment we hear from retailers as the pandemic drags on. And even before this crazy COVID-19 catastrophe, feeling overwhelmed by all the work was the biggest problem for store owners! Learn how to combat burnout and reduce stress with the 5 foundational systems in this program.

Recruiting & Hiring Your NEW Superstar Team
There has never been a better time to reimagine and rebuild your team.  With unemployment at record highs and massive retail industry layoffs NOW is the time to upgrade your human capital. This program will give you the tools you need to find and hire your NEW Superstar Team.

Managing Your Inventory So It Doesn’t Manage You
Guest Speaker, Paul Erickson
Inventory is the heart of your business. While we all think we are familiar with the basics of inventory management, do we see all of the connections between SKUs and financial analysis? Starting with the basics, you’ll learn techniques and formulas to improve inventory turnover, cash flow, revenue growth, and gross margin. This program teaches from experience – not theory. Learn to control your inventory, increase your margins, improve your cash flow, and start making more money now.

Cash Is King! Planning Your Cash Flow and Managing Your Margins
If there was one lesson we all learned through this craziness it is the importance of cash.  In this session we’ll take a hard look at planning, analyzing, and managing the money. It’s critically important. Period.

8 Ways to Increase Your Average Sale
At the end of the day, it’s still about increasing your sales.  And the most efficient way to build your sales is to increase your average ticket.  This program will help you identify opportunities that you may be missing or recommit to those you know about, but aren’t actually doing.  This program alone will pay for your registration many, many times over!

Build the Right Foundation for Growing and Managing Your Business
It’s hard to create breakthroughs when you are stuck in the weeds. In this session, you will learn how to create the structure, the foundation, on which almost all great retail businesses are built.  Having the right foundation in place will make your life easier, your team more motivated and your business poised to take advantage of the opportunities that are constantly presenting themselves in this new reality we live in.

Guest Speakers At The [VIRTUAL] Retail Success Summit

One of the best parts about going virtual with the Retail Success Summit this year is that we can bring more great speakers LIVE to the main stage! This line up is packed with a ton of ideas, information, and inspiration – all designed to help YOU build a great business. They are all so different, all just amazing and all-important to hear…

Randy Gage

Randy Gage has been one of our professional mentors since 2003 and has had a massive impact on us as business leaders. He is a thought-provoking critical thinker who will make you approach your business — and your life — in a whole new way. Randy is the author of eleven books translated into 25 languages, including the New York Times bestsellers, Risky Is the New Safe, and Mad Genius. He has spoken to more than 2 million people across more than 50 countries and is a member of the Speakers Hall of Fame.

When he is not prowling the podium or locked in his lonely writer’s garret, you’ll probably find Randy playing 3rd base for a softball team somewhere.

We have been trying to get Randy to speak at the Retail Success Summit for years and this new VIRTUAL format has made it possible. We could NOT be more excited!

Crystal Vilkaitis

Crystal is one of the highest-rated speakers ever at the Retail Success Summit and we are thrilled to have her back again in 2020 for our VIRTUAL Summit. Crystal is a world-class social media trainer and top-rated speaker who has over 500,000 views on YouTube and Facebook. She’s worked with thousands of local businesses training them on how to easily use social media to significantly increase foot traffic, sales, and profits. She has created a community of passionate, smart and hard-working local business owners (and their social media person/team) who invest in themselves and in their business, who understand they need to adapt to stay competitive.

Crystal’s from Loveland, Colorado but has lived in sunny Southern California since 2010, and says she’ll never leave unless it’s to go to New York City 😊. Crystal loves karaoke, dancing, game nights, her puppies, Barry and Florence, and red wine 🍷.


Paul Erickson

Paul is the Senior Vice-President of Management One. His passion for client service and for preparing independent retailers to excel in the area of inventory productivity and control has been central to both his personal success and that of the Management One client base. Widely recognized for his talents as a retail educator, Paul has conducted seminars and workshops to such groups as National Shoe Retailers Association, FN Platform, Outdoor Retailer, New Balance Athletic Shoes, America’s Mart, National Sporting Goods Association, and The Global Retail Conference in Barcelona, Spain. He has been featured in Fortune Magazine, Women’s Wear Daily and on the CBS Evening News.

Lee Phillips

From the moment we met him in 2009 we were impressed by the tax planning and asset protection advice from Lee Phillips. He’s smart, he’s savvy, and he really wants you to succeed.

For over 35 years Lee has been helping entrepreneurs protect what they have built and keep more of what they have earned. Lee is a United States Supreme Court Counselor and has practiced law for over 30 years. He is the author of 15 books and is one of the most sought after speakers in the U.S. today on the subject of asset protection, tax planning, business structuring, and estate planning.

Lee loves his fruit trees and getting his hands dirty in his flower and vegetable garden near Salt Lake City, Utah. He also loves his beach house on Siesta Key, Florida with its white sand and bright blue water.  Lee spent the last five years as a fulltime caregiver for his wife of 47 years who died recently of ALS.

Josh Orr

Josh Orr, founder of Streamline Retail, helps brick and mortar retailers launch and grow their online sales channels to increase revenue and drive more in-store traffic. He is passionate about helping retailers take the unique “wow” experience of their store and translate it into a unique online experience that can truly engage their customers. 

Outside of his work at Streamline Retail, Josh lives in Houston with his wife and two (almost 3!) kids, is in denial that his favorite music is showing up on “oldie” stations, plays guitar, and is obsessed with San Antonio Spurs basketball.

And Your Hosts… Bob and Susan Negen

Bob and Susan have a combined forty years of retail store experience – Bob as the owner of a chain of kite and toy stores, Susan as an executive at retail giants Bloomingdale’s, Macy’s, and Lord & Taylor – and for the last twenty years at WhizBang! Retail Training they have been helping indie retailers run super-successful stores.

In those twenty years, Bob and Susan have worked with hundreds of thousands of retailers, presented at trade shows and conferences all over North America, created numerous courses for retail owners, managers, and employees, and written a best-selling book on retail marketing. Together they have a knockout one-two punch of sophisticated “big business” skills and street-smart small business experience.

The [VIRTUAL] Retail Success Summit Experience

As sad as it is not to be with you in person, we are thrilled with the experience you’ll have at this year’s [VIRTUAL] Summit. It’s got everything you loved about the regular conference – plus lots of amazing extra touches and new fun stuff!

Your Personal Dashboard
Your [VIRTUAL] Retail Success Summit experience starts with your personal dashboard – it’s your event home base, your virtual seat at the Summit, the place where it all happens, your go-to spot for everything Summit related! As the Summit approaches, you’ll get complete information on how to log in, navigate, and use your dashboard.

Feeling nervous about the “techy” part of the Summit? We’ve got you covered. You’ll have a personal check-in with one of our team members before the Summit begins to make sure you are 100% comfortable using the online tools so you can have an energizing, fun, carefree experience.

Networking and Connecting
One of the BEST parts of the Retail Success Summit is meeting other super-smart retailers, making new retail friends, and learning from folks both inside and outside your industry. The [VIRTUAL] Retail Success Summit will be NO different! The magic of technology will surprise you and allow you to deeply connect with many new retail friends during the Summit… and beyond.

Private Facebook Group
Speaking of connecting, every Summit attendee will be a member of a private Facebook Group so you can continue to collaborate, share, help, and just plain have fun together outside of the regular Summit hours. Want to set up a coffee klatch? Use the FB group to connect. Need help with an idea you learned at the Summit? Ask your group members. You’ve been through it all together.

Interactive Breakouts
Yes! We will be having small interactive breakouts multiple times a day. Think of them like the discussion groups you had in college for your large lecture classes. This is your chance to think deeper, ask questions, reflect, do the work, and share. This is a powerful new addition to the Retail Success Summit!

Virtual Exhibit Hall
Not only will you be able to meet and connect with your fellow retailers, but also with some really great people whose companies are all about helping indie retailers be better, smarter, and most importantly, more profitable. During the breaks, you’ll be able to visit our virtual exhibit hall to learn, ask questions, and discover new possibilities.

Coaches Corner
Running into a roadblock or need some specific help with a situation? Just want a little boost? You can chat with one of our WhizBang! Certified Coaches in the Coaches Corner! Connect with a coach who has a specific area of expertise you need, or one who is an expert in your industry, or someone who is geographically close to you. These folks are all EXPERTS in the WhizBang! Way of retailing.

Printable Worksheets and Handouts
Online, on-demand, you’ll have instant access to any of the worksheets, handouts, samples, and templates we (and our guest speakers) share.

Action Items
It wouldn’t be a Retail Success Summit if you didn’t come away with a thoughtful, organized, and powerful list of Action Items! While we hope you’re engaged, entertained, and enlightened by each of the programs during the Summit, what we really want is for you to take action on the ideas presented and transform your business. We have this process “baked-in” so you can’t miss it!

Hot Seats!
New for 2020, we are going to throw in some mini Hot Seats throughout the Summit to boost the learning into overdrive. You’ll be able to apply for a Hot Seat during the Summit and if you are selected, the collective brainpower of the entire group will go to work on your situation – whether it’s a problem you need solved or an opportunity you want to maximize.

Check Out The [VIRTUAL] and [IRL*] Fun at the Retail Success Summit

The Summit isn’t just non-stop work… we also like to have FUN! We’ve got some exciting VIRTUAL and *IN REAL LIFE stuff planned for you.

You are going to LOVE the super-deluxe swag box shipped directly to your door. Now, I can’t tell you about the goodies that are going to be inside – it’s a secret – but I can tell it’s going to be awesome. Fun stuff to keep, fun stuff to use during the Summit. We will keep sending the swag to everyone as they register, but we can no longer guarantee you’ll get it before July 13th.

Are you feeling lucky?? Just because we’re virtual doesn’t mean we aren’t going to give away a ton of great prizes – over five thousand dollars’ worth!  But you must be present to WIN. So show up, learn a lot, and hopefully, you’ll be one of the big winners!

Yep, in addition to some great prizes, we’re also going to have some awesome contests. Will you claim bragging rights and be the winner? Will you take home one of the contest prizes? Only one way to find out… Come join the learning and fun.

Scavenger Hunt
Also kind of a secret, you’ll be going on a 3-item scavenger hunt. No preparation necessary, everyone can participate! Intrigued? You’ll just have to show up to play…

Live Polls
Sometimes serious, sometimes silly, the live polls are always interesting and a peek into the minds of your fellow retailers. Are you in the majority or one of the outliers? You’ll get the results of all the polls live on your personal dashboard.

Cocktail Party
Since March and the coronavirus shutdown, virtual cocktail parties have become all the rage, so of course, we’re jumping on the bandwagon to have our traditional opening night cocktail gathering. You’ll even get a special cocktail recipe in your swag box to make your happy hour really “WhizBang!”

The Nitty-Gritty Details About The [VIRTUAL] Retail Success Summit

Sounds good, right? So, you probably want some more specific details about when it is and how to attend…

When: The 2020 [VIRTUAL] Retail Success Summit will be four half-days on July 13-16 from 12:00 noon to 5:00 pm Eastern time. Mark your calendars NOW!

Where: Wherever you want! As long as you have a computer with an internet connection in a place where you can listen, think, and learn, then that’s where the Summit is for you. We are so excited that this virtual format makes it easier for our retail friends from far away to attend. (We already have folks registered from places like England, Australia, and the Caribbean!)

How: Your [VIRTUAL] Retail Success Summit experience starts with your personal online dashboard – it’s your event home base, your virtual seat at the Summit, the place where it all happens, your go-to spot for everything Summit related! As the Summit approaches, you’ll get complete information on how to login, navigate, and use your dashboard.

Recordings: What happens if you miss a day… or even one session? We get it. Life happens. We will be recording the entire event (barring any unforeseen technical problems!) and you will get recordings of all the sessions. We hope to release them within a month after the Retail Success Summit is finished.

But… if the event were live in person you’d BE THERE… and we want you to BE THERE at the virtual Summit too. You’ll get so much more out of participating than just listeningMake the commitment to yourself and to us to BE THERE.

You don’t want to miss any of this…

  • A combination of high-level strategic thinking about what ‘s happening in retail right now plus in-depth explorations of proven tactics with retail experts, Bob and Susan Negen,
  • Ideas and insights from our line-up of 5 amazing guest speakers (Bonus: the new virtual format allows us to bring even more great minds LIVE to the “ main stage”),
  • Interactive breakouts, workbooks, and exercises so you can actually work on your business,
  • Brainstorm and network with other retailers both in and outside of your industry,
  • Lots of FUN to go along with the learning – swag, live polls, prizes, and contests,
  • PLUS so much more!

If this sounds like what you need to take your business to the next level, then grab this super-low price and register now to attend the [VIRTUAL] Retail Success Summit on July 13-16, 2020!

Registration For The 2020 [VIRTUAL] Retail Success Summit Is Closed. Check Back Soon For More Information On How You Can Register For 2021!

Your [VIRTUAL] Retail Success Summit ticket includes 4 half days of business-building, money-making, retail-specific information, nationally-recognized guest speakers, amazing networking opportunities, your take-home action plan, and lots of fun.

Honestly, you’d have to sleep through the entire event not to pick up enough great ideas to pay the registration fee 100X, 200X, even 500X over. A $100,000 ROI on this event should be a slam-dunk for any retailer who has half a brain (you do) and is willing to use the ideas you’ll learn (you will).


Your 100% Money-Back Guarantee!

Yep, this event is 100% guaranteed. If at the end of the first day of the [VIRTUAL] Retail Success Summit, you’re not satisfied for any reason, simply contact our team, and you’ll get a 100% refund of your registration fees!

Click below to register online or call 800.842.1660 to register by phone. The WhizBang! Team would love to talk to you!


Days To The [VIRTUAL] Retail Success Summit








What Past Summit Attendees Have To Say…

“Simply amazing!”

Nancy Boudreau

La Creme, St Jacobs, ON

Thank you so much for all the wonderful information and inspiration you presented at the Summit!  We have been busy digging into our action items list ever since the Summit endedCan’t wait to come back next year!

Scott and Beth Wiegand

Garden Gate Floral, Mackinaw, IL

I just got back from two days of an amazing experience at the Retail Success Summit. It was just the shot in the arm I needed. It reminded me how much power I hold in the success of my store – I hold all of it! Bob and Susan are not just great retail coaches, they are amazing people with great resources and success tips. Thank you for a WhizBang! time!

Lynette Fitzpatrick Bowser

Sassy Pants Boutique, Rockford, MI

The Retail Success Summit is going to make a big difference in our business because it’s a HUGE call to action. Bob and Susan helped us to focus on what we need to do to keep our sales going strong. Only an hour and a half into the Retail Success Summit and we have pages and pages of information, action items, and tips! Can’t wait for tomorrow. Thank you so much!

Chrissy and Todd Anderson

R/C Excitement Inc, Fitchburg, MA

We are pleased to announce we have successfully checked off 8 out of 10 action items on our list from the Retail Success Summit! Number 9 is in the works. AND we finished August up 40%! Thank you for ALL you do!

Jamie Bush

Point of Orign, Lakeway, TX

Once again, taking my hat off to Bob and Susan Negen. This Retail Success Summit was the best on record! I am a three time alumni and it has only gotten better year after year! Since 2004 I’ve seen my retail sales grow each and every month. Couldn’t have gotten this far, this fast without WhizBang! Training.

Trudy Tooman-Salinas

Designs On You, Wildwood, IL

Just wanted to share that based on the kick in the pants I got at the Summit I finished November up 11% over last year, and December 34% up over last year. My staff and I worked on a plan for January, and we’re targeting a 45% increase for next year. So thank you- you are having an even broader effect than just this one store owner who bought the Retail Mastery System. I am so looking forward to attending your Summit again!

Sue Turchick

Crafter’s Home, MN

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